2u Creative — Amy Morelli — Illustration — Branding — Graphic Design

Baby Dixon Sits Under a Traditional Family Tree with a Touch of Whimsy!

He has arrived!! Lucas Thomas Dixon joins the Dixon Family and our wheels spun *literally* with inspiration! 

If you are a follower of us then you are familiar with the Dixons'! Not only are they staples in my personal life, as they are a couple of my closest friends, they have been loyal clients to me for years. In 2009, we designed their wedding suite of stationery, from save the dates to invites! In 2011, we were happy to art direct and plan Robyn's baby shower. (click the links to view past entries) And now we are so happy we created Announcements for the newest addition into the family, Lucas.  And I must tell you he is the cutest little bundle, with a giant personality to match!  

Robyn and Andrew are avid bicyclers. It's a lifestyle that they both enjoy, so of course little Lucas will grow up on a set of wheels of his own! With that in mind, we created this fun baby announcement design.

We decided to take a traditional concept and rework it into a unique and stand-out piece with this announcement. Playing off the classic idea of a Family Tree and the Bicycling theme we added some flare and thus emerged a quite fanciful tribute to the new birth of Baby Dixon.

Several elements came together to make this piece POP! Most think... "It's A Boy" = Baby Blue Head to Toe... Which to Us = MUNDANE! The solution, enhance that baby blue into bold Metallic Egyptian Blues, Rich Turquoises and Spirited Cyans. We went on a little further pairing our redefined blue palette with Lush Greens and a hint of Cream. 

A few finishing touches including Scalloped Edging & Tag along with our favored final detail, a Retro Silver Bicycle Charm came together to add just the right sense of playful whimsy to the arrival and growth of a much anticipated young boy. No more was needed than priceless photos and a simple envelope... soon those closest would know of Lucas Thomas Dixon as he began his ride through this wonderland that is life!