2u Creative — Amy Morelli — Illustration — Branding — Graphic Design

The Susan Southerland Secret! Congrats to our Dear Friend!

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What's the secret? 2u Creative is proud to say we did the illustrations on the cover!
This is a project we worked tirelessly on the summer of 2009. However the ladies that wrote this book have worked even harder in the last 2 years writing this book.

For a about 5 years now, I have had the great pleasure to work with Mrs. Susan Southerland of Just Marry, and Now The Susan Southerland Secret She is my hero!! I can't believe how many hats she wears. She has a million things going all, all successfull and she is always on the go! Some of you may know her through Perfect Wedding Guide, some of you may know her as the amazing wedding coordinator she is. Her company Just Marry, is how we met. We've been doing design work for her for the last several years and you've probably seen our wedding division blog - we've mentioned her a time or 2. Also, She has been a great supporter of our Custom Wedding Invitation division The 2u Collection!

With that being said, I wanted to write a little bit and CONGRATULATE her on this new book! The Susan Southerland Secret: Personality Marketing to Today’s Bride, which can be purchased at BarnesandNoble.com.
We are proud to say we worked closely with Susan and her team developing the branding for The Susan Southerland Secret, and spend many many hours illustrating the 4 Personalities in Today's Bride.. See the logo we developed as well as the illustrations below in more detail.

The Savvy Bride:

The Functional Bride:

The Bewildered Bride:

The Visionary Bride:
Book Synopsis: Wedding vendors, wouldn’t it be wonderful if you were able to communicate so effectively during a sales consultation that a bride wouldn’t desire to meet with anyone else? What’s the most effective way to manage client expectations and problem solve? Do you sell a client in the beginning and lose opportunities to upsell along the way? You can find out the answers to these questions and more with my new book, available on BarnesandNoble.comThe book was just published this month and is listed on Barnes and Noble’s Rising Star section, which introduces the most exciting new books and authors to readers. The book shares my unique and proprietary view of clients and their personalities, and teaches entrepreneurs and marketing teams how to better relate to and sell to clients.

The book is co-authored by Kristy Chenell of Couture Consulting (www.couture-consulting.com) and Karen Gingerich of Just Marry!, Inc (www.justmarry.com). For more information or to purchase, please visitBarnes and Noble.com.